They are as follows:
1. 80% of daily blog visits are new.
2. Blogs that post daily get 5 times more traffic than those that post weekly or less.
3. Once you accumulate 51 posts, blog traffic increases by 53%, goes up by 3 times after 100 posts and by 4.5 times after 200 posts.
These are mind blowing statistics.
If you are using blogs to drive your web presence and marketing then these 3 facts will help you.
Mohan also shares that evergreen posts of high quality get enduring exposure. He pruned a number of his old posts and retained only 157 evergreen posts and his stats stayed unchanged. The lesson is that quality drives quantity.