Mega Trend One - Social networking

The first of the three mega trends is Social Networking. This started with sites such as MyShare and Yuwie and then extended to the uber social networking site, Facebook. Social Networking leverages the communication available on he Internet to meet friends, make business relationships and eventually use as a sales base. As humans we feel comfortable in groups and most of us (not all) enjoy this social interaction.

I use the LinkedIn tool to keep up with my business associates and IMFaceplate and Facebook to keep in touch with friends. Over time I have made cyber friends and clients with many people that I will never meet face to face, but nevertheless we have a common bond. There is a small group of marketers that I have trusted for years and when they make suggestions I carry them out based upon my previous engagement with them.

Google + is also a very powerful networking tool that I and many of my readers use.

Remember people buy more readily from people they know and trust even if the relationship is purely in cyberspace.

DK

Three Mega trends - are you ready?

Three Mega Trends in business have been identified that re changing business practice:

1. Social Networking

2. Mobile applications

and

3. Big data

Are you ready? Did you know about these 3 trends that are revolutionising the way we do business?

I will cover these three Mega Trends in my next 3 blog posting.

This stuff is exciting and full of business benefits for those who are tuned in.


DK

Dr Kelps Programs that Pay

Make Friends then Customers

The way that business is evolving on the net is that social networking comes before business. Another way to put this is to say that social networking is per-sales activity in business parlance.

I live in a farming community where relationships are tight. Business is done with people you know and trust. A neighbors recommendation is held in high regard. The online community is also tight knit and works on the same principle. There are a small number of people that I implicitly trust on the Internet and when they say something is good I believe them.

If you want to try this out go to my homepage http://drkelp.co.uk and try out the Social Ad network that I use. Don't try and sell anything but get on the chat and makes some friends it's easy. When your ads come up then people know you and are more likely to take your recommendations.

Try it, it works.

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Get to Know People before You Sell

One mistake that people often make in business is working their contacts for sales to early. The secret is to get to know your customers/contacts and give them an opportunity to know you. Trust will come as people get to know you and then when you make an offer people are much more likely to respond.

Using social networking sites such as IMFaceplate
will allow you to meet people who may become customers once they know you.
So be patient, the rewards will come.

Ciao

DK